Licensed Wakuku wholesale · US & Canada
Wakuku already sells out in Asia. Now it ships from here.
Blind box is the impulse category buyers are giving fixture space to, and Wakuku is the plush line driving it in Asia. 27 series, stocked in the US and Canada, shipping on low minimums.
Proven at scale in Asia
This range already sells. It has simply never been offered here.
Wakuku and its sister IPs have already done the hard part in their home market. The numbers below are Asia trading data from the brand owner. North America is the next market, and the shelf is still open.
10,000+
Retail doors already stocking the range across Asia, plus 1,500+ dedicated themed counters. Buyers there gave it permanent fixture space, not a trial endcap.
1.83B
Media impressions across social platforms. The hashtag #WAKUKU alone has passed 1.14 billion views on Douyin. Shoppers walk in already knowing the character.
10 min
Time for 10,000+ boxes of the SIINONO launch to sell out at the MINISO LAND global flagship in Shanghai, July 2025. A WAKUKU pendant drop sold out in 30 seconds against 80,000 pre-registrations.
Source: HERE brand book, March 2026. Figures are Asia market data with brand-owner cut-off dates between March and July 2025. They evidence the strength of the IP, not North American sell-through.
The brand’s partners to date
Laurèl at Paris Fashion Week · Universal Studios Beijing · China Open · self-portrait · Genki Forest · 500+ celebrity and athlete collaborations
The honest part
You have probably been offered this range already. Be careful who by.
Wakuku is being wholesaled into the US right now by sellers with no licence, no CPC certification on file, and no ability to restock you when a series sells through. Some of them are cheaper than us. That is the whole of their offer.
Each of those gaps has a price. Unlicensed goods get pulled, uncertified plush fails a compliance audit, and a supplier who cannot restock leaves you with an empty fixture in the middle of a trend. We hold the international licence for this range. Everything ships CPC certified, from stock already in North America.
The numbers
Work out what a case does for you.
Set your own retail price and sell-through rate. Every assumption here is yours to change, and none of it is our claim about your store.
Run the numbers
- Units
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- Your cost
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- Retail revenue
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- Gross profit
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- Sells through in
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Set the margin you work on and the calculator follows it. Your actual cost is confirmed on application, and sell-through uses the units-per-week figure you enter. Nothing here is our claim about your store.
Why buy from us
Licensed supply, held on this continent.
We hold the licence
International licensee for the full Here Toy and Letsvan range: Wakuku, ZIYULI, PIDOL, SiiNoNo and the rest. The licence is ours, direct from the studio.
Stock is already here
Inventory held in the United States and Canada. No 6-week ocean freight between your purchase order and your fixture.
Low minimums to start
Open with a small order and prove the category in your own store before you commit to a fixture programme.
55–65%
Your margin at our list price
Most toy suppliers hand a retailer 50 points. Across this range you keep between 55 and 65, depending on the series, before any volume tier. Run your own numbers in the calculator above.
Guarantee
Opening order guarantee terms to be supplied.
Stocked by
Tell us which series you want, and we will send net pricing.
Add the series that interest you to your line sheet as you browse. When you apply we will price exactly those lines, with case quantities and lead times, usually within one business day.
